Alternative medicine

Research and development will be supported by Heal In India

Opinions expressed by Entrepreneur the contributors are theirs.

You are reading Entrepreneur India, an international franchise of Entrepreneur Media.

Whenever we think of natural medical treatment, only one word comes to mind, and that is India. Also, when it comes to a less toxic and painless treatment, Ayurvedic treatment is one.


Ayurveda means the “science of life”. ‘Ayuh (r)’ meaning life and ‘Veda‘ as science. With its roots in India, Ayurveda is an ancient system of life surviving for years and years in the world.

How effective is Ayurvedic treatment?

Detailed research is needed in specific segments of Ayurveda, especially diagnostic principles. In this way, Ayurvedic diagnosis can be implemented as an effective treatment with effective strategies. Ayurveda is completely science-based with solid explanations in a logical way called Darshana.

The world we live in today is becoming toxic day by day. The stressful lifestyle upsets the balance of our mind and body which further leads to health issues. Adverse effects can be observed physically and emotionally, causing us to seek medical intervention. This is the point where Ayurveda needs adaptation from us.

With Ayurveda, we learn to live safely naturally based on principles. Following Ayurveda will help us avoid expensive medical treatments or prevent debilitating conditions. As a systematic approach, Ayurveda aims to stimulate vitality, longevity, and mental and physical strength, providing emotional balance and peace of mind.

Like other medical treatments, Ayurveda is a unique patient-oriented treatment where an Ayurvedic doctor diagnoses and dispenses medication to the patient. The essential principle forming the basis is a form of personalized medicine offering high safety, the maximum therapeutic effectiveness for a particular person suffering from a specific disorder and specified conditions depending on the individual need.

Thanks to Ayurveda, we don’t just learn to live on drugs for years. Instead, we learn to live by following natural remedies. Natural remedies are available for health issues like thyroid, chronic kidney disease or even complicated illnesses. A vast paradigm is noticed among patients willing to try Ayurveda.

The allopathic medication system has seen various advancements and has been proven to save lives. However, there are some side effects associated with allopathic medicine, as toxicity is seen in artificial drugs that weaken the body. Whereas Ayurveda has a natural approach which does not limit healing from disease but focuses on maintaining a balance in life and energy in the body.

Ayurveda is founded on the belief that good health is based on a balance between mind, spirit and body. The three most revitalizing Ayurvedic forms are Ayurvedic massage, panchakarma Ayurvedic treatment and therapy.

Another essential facet of Ayurveda is that everyone in the world is made up of five elements: air, fire, space, earth and water. All these elements together form three different energies, also called doshas. The three doshas are Dosha-Vata, Pitta Dosha and Dosha Kapha. Dosha-Vata represents air and space. Pitta Dosha represents water and fire. At a time, Dosha Kapha means land and water.

One of the best things about Ayurveda is that it can be personalized to the individual. It is a kind of treatment designed differently for everyone. It considers the vital force and the balance of the three doshas.

The specially personalized treatment plan prioritizes cleansing the body first with a process called panchkarma. Various tactics are designed to decrease symptoms and restore balance and harmony.

In today’s world, it is essential to seek alternative medicine therapy as another choice available to patients. For example, cancer patients should also have a variety of options. Similarly, other patients get a choice of treatment, conventional or unconventional; both must be available. Ayurveda as an alternative therapy or medicine is highlighted by the introduction of Indian government Ayush Visa. Ayurveda which holds strong roots with its presence still needs a lot of introduction into the world and its benefits.

The Heal in India initiative focuses on the importance of Ayurveda as an alternative therapeutic medicine. The demand for various forms such as detox, stress management and rejuvenation has increased since post COVID. Ayurveda will emerge as one of the main markets with a plan to provide more and more treatments for different ailments. Much research is needed on Ayurvedic aspects as alternative therapies with Heal in India and will follow the study.